Patio by Ofori

Patio by Ofori

Patio by Ofori

View Website

View Website

Patio is a newly launched restaurant nestled in the heart of Kerala, offering the best of European cuisine in a premium setting. As the name suggests the restaurateur envisioned an airy, open terrace ambiance with beautiful tropical plants and courtyard-like seating arrangements. A place for love and laughter over some truly unique gastronomic experiences.



The team approached us for creating a memorable marketing identity and website for the restaurant – something that synced well with the restaurant's interiors and general Italian essence.



Our biggest challenge was the short time-frame we had for releasing the website, we tackled this by opting for a Framer-built site. Framer is a super intuitive web-builder that offers great design flexibility, which meant we could get a beautifully designed website deployed in less than a month.



For Patio’s marketing identity we started by researching world cuisine and the immense cultural impact it has. People connect food with fond memories, we wanted the brand’s audience to be able to associate the new identity with something that was warm and welcoming at the same time, a little exotic. 

Client

Client

Patio by Ofori

Service

Service

Identity & Website

Sector

Sector

Restobar

Year

Year

2023

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Exotic art direction with an earthy colour palette complemented by a distinct free hand illustration style.

Exotic art direction with an earthy colour palette complemented by a distinct free hand illustration style.

Amongst a core palette of forest green and neutrals is the brand’s distinctive lemon yellow, picked to not only feel inviting but to emphasise the gourmet aspects of the brand. There’s also an extended set of complementary colours that are used throughout social and certain digital applications, helping the brand to stretch across every application and audience. To complement the handwritten appeal of the logotype, we sought to infuse an organic, hand-drawn element into the website illustrations. Our aim was to depict glimpses of global cuisine, whether it's a toast shared between friends or a well-curated charcuterie board. These art pieces were crafted to blend effortlessly with the website's textual content, establishing a harmonious visual language, much like cheese and wine.

Amongst a core palette of forest green and neutrals is the brand’s distinctive lemon yellow, picked to not only feel inviting but to emphasise the gourmet aspects of the brand. There’s also an extended set of complementary colours that are used throughout social and certain digital applications, helping the brand to stretch across every application and audience. To complement the handwritten appeal of the logotype, we sought to infuse an organic, hand-drawn element into the website illustrations. Our aim was to depict glimpses of global cuisine, whether it's a toast shared between friends or a well-curated charcuterie board. These art pieces were crafted to blend effortlessly with the website's textual content, establishing a harmonious visual language, much like cheese and wine.

Amongst a core palette of forest green and neutrals is the brand’s distinctive lemon yellow, picked to not only feel inviting but to emphasise the gourmet aspects of the brand. There’s also an extended set of complementary colours that are used throughout social and certain digital applications, helping the brand to stretch across every application and audience. To complement the handwritten appeal of the logotype, we sought to infuse an organic, hand-drawn element into the website illustrations. Our aim was to depict glimpses of global cuisine, whether it's a toast shared between friends or a well-curated charcuterie board. These art pieces were crafted to blend effortlessly with the website's textual content, establishing a harmonious visual language, much like cheese and wine.

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Design to code in a blink of an eye with fast, responsive and search-friendly Framer solution

Design to code in a blink of an eye with fast, responsive and search-friendly Framer solution

Design to code in a blink of an eye with fast, responsive and search-friendly Framer solution

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Bringing in the essence of world cuisine, keeping it delightful.

Bringing in the essence of world cuisine, keeping it delightful.

Bringing in the essence of world cuisine, keeping it delightful.

Our work with Patio culminated in an authentic and unforgettable brand language that is a true reflection of their upscale dining milieu. We were able to distil the restaurant's unique atmosphere into a distinctive marketing identity and an easy-to-navigate website, forging a compelling digital showcase of Patio's remarkable offerings.

Our work with Patio culminated in an authentic and unforgettable brand language that is a true reflection of their upscale dining milieu. We were able to distil the restaurant's unique atmosphere into a distinctive marketing identity and an easy-to-navigate website, forging a compelling digital showcase of Patio's remarkable offerings.

Project Credits

Project Credits

Project Credits

Website & Framer Development

Website & Framer Development

Aswini Jaison

Aswini Jaison

Identity Design & Strategy

Identity Design & Strategy

Romal M, Sreedevi Asok

Illustrations

Illustrations

Tina CA, Krishnendu BR